Posted by Jay Kapadia on

iPad’s New Market

In its second quarter report, Apple revealed they sold 17 million iPads. This turned out to be a “new all-time quarterly record for iPad unit sales.” Altogether with its accessories, iPad has generated $9.2 billion in revenue out of the total of $35 billion for the second quarter.

Peter Oppenheimer, Apple’s senior vice president and Chief Financial Officer, went on to talk about significant and growing interest from the education sector in the use of iPad: “”While interest in the new iPad was high, sales of the reduced price iPad 2 in the K-12 markets were particularly strong, and even though … we achieved all-time record Mac sales to U.S. education institutions during the quarter, we sold more than twice as many iPads as Macs to U.S. education institutions.” He even stated the area of education as a “vertical” where iPad is gaining “tremendous momentum.”

This momentum is even apparent on Kiddology blog as well. While iPad might have garnered significant commercial interest and that still remains to be true, we have been noticing an explosion of innovation and creativity when it comes to the usage of tablets for the purpose of aiding children’s education. It would be fascinating to see if the tablet can seek more audience in other fields of society as well.

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